Lunch & Learn: Marketing Through Storytelling

Speaker: Kelly Parker Kelly D. Parker empowers brands to turn followers into devoted fans with the power of storytelling. Her consulting firm teaches marketing teams and corporate professionals how to create memorable messages that effectively communicate the unique value of their products and company. A marketing professional trained at global enterprises such as Sherwin-Williams and American Greetings, Kelly believes that a simple, well-told story can raise profits, reshape culture, and revive a brand’s reputation. A sought after keynote speaker for more than 15 years, Kelly’s trainings mix motivation with instruction and offer streamlined systems and frameworks that equip attendees to quickly apply the techniques they learn. Kelly is a TEDx speaker and Fast Company contributor who hosts the Business Storytelling Made Simple Podcast, where she teaches the easy way to create and convey unforgettable stories. Session Summary Marketing experts estimate that most Americans are exposed to as many as 10,000 marketing messages each day. To get their attention, you’ll need a memorable message that shows you understand them and their needs. In this session, participants will learn the 4 Ps of Storytelling and:
  • How to grab a prospect’s attention within the first 30 seconds
  • Why most people don’t care about your mission and vision statement
  • The power of simplicity and specificity to create stories and close deals
Contact to enroll.


Jan 17 2023


12:00 pm - 1:00 pm
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